Ecommerce mentor Olivia McMaster smiling during a leadership coaching session for female tech executives

I help women in digital achieve success without sacrificing themselves in the process.

Work on your career or work on your personal life. Can you do both?

You built your career in digital because you're ambitious and capable. But staying connected to who you are while doing it? That's where most high-achieving women in digital and ecom get stuck.

I know because I lived it. I built my career knowing what it took to succeed in tech as a woman- hitting the aggressive targets, the constant transformation initiatives, the toll it takes when change never stops.

Until I discovered the breakthrough doesn't come from choosing between your career and your personal life. It comes from working on both at the same time.

You've already spent too many years feeling stretched thin and disconnected. What if you didn't have to spend another one?

I've spent years in digital and ecommerce - I know the relentless pace, the constant pivots, the pressure that never lets up. That's why I can help you see what you can't see on your own: the patterns and beliefs keeping you stuck in both your career and your relationships. You get someone who understands the specific weight of leading in digital, combined with the tools grounded in psychology and neuroscience to move forward faster than you would alone.

That’s what changes everything.

Female ecommerce coach working on a digital marketing strategy on her phone at a laptop

How It Works

1:1 Coaching

55 minute sessions via Zoom, booked fortnightly. You can lock in a regular slot or book a block of sessions- whatever works for your life.

For women in digital and ecommerce who are ready to stop choosing between career success and personal fulfillment.

Your coaching is tailored to you and your needs - not a template. Most clients work with me for 6-12 months, though we'll figure out what's right for you in your first call.

You'll walk away with practical tools and strategies that work long after we stop working together.

First session: Price on enquiry | Ongoing: Price on enquiry (as part of a package of sessions tailored to your needs and the outcomes you wish to achieve)


“My sessions with Olivia have truly been a gift. Her Transformational Coaching unpacks the why behind my actions, deepened my understanding of my values and purpose, and shifted how I balance my hopes with everyday life. Her warmth and professional expertise made all the difference. I highly recommend her”

— Amy.C

Not sure what you need?

No problem at all. Just send me a message, tell me a bit about your circumstances and goals, and I’ll recommend a way forward.

Friendly female ecommerce coach holding a coffee mug, representing approachable business mentorship for women in tech