Confidence coaching for women

You know you’re capable, the evidence is all there, and yet in certain rooms or certain moments it doesn’t feel that way.

You might be the person everyone relies on and still replay a meeting for the rest of the day. You might say yes when you meant no. You might put off the conversation, the application, the idea, until the moment passes.

Olivia McMaster, ICF accredited confidence coach for women, smiling in a teal velvet armchair

What confidence coaching actually does

Most confidence advice stays on the surface: stand like this, say that, feel the fear and do it anyway. It can help for an afternoon. It rarely sticks, because it doesn’t touch what’s underneath.

As a transformational coach, I work with the beliefs and patterns driving the self doubt, the ones usually formed long before this job. Then we look forward, at who you want to be in those rooms and what that looks like in practice.

Things we might work on together:

  • Speaking up when it matters, and being heard when you do

  • Boundaries that hold, and stay held

  • Making decisions under pressure without second guessing yourself afterwards

  • The inner voice that’s harder on you than anyone else is

  • Speaking with ease when no one else in the room looks like you

  • Owning what you’ve achieved rather than explaining it away

Where my approach comes from

I’m an ICF Associate Certified Coach, trained as a transformational coach with Animas. I also have Level 3 in Counselling Skills, so I’m comfortable when family, relationship dynamics or feelings around confidence and anxiety come up. I bring an applied understanding of neuroscience to how we work with the patterns underneath.

What to expect

Sessions are 55 minutes on Zoom, usually fortnightly or monthly, with time in between to put what comes up into practice. I’m based in Leamington Spa and work with women across the UK and internationally.

Confidence that lasts gets built underneath, in what you believe about yourself.

Questions you might have

Is this the same as imposter syndrome coaching?

It often covers the same ground. Lots of the women I work with describe feeling like a fraud despite plenty of evidence otherwise. We’d look at where that belief came from and what keeps it alive.

How long does it take to feel different?

Most people notice something shifting within the first few sessions, often in how they talk to themselves. Changes that hold under pressure take longer, which is why I usually suggest a block of sessions rather than a one off.

I’m confident at work but not at home, or the other way round. Is that normal?

Very. We show different sides of ourselves in different rooms, and our brains adapt to who we’re with and what’s expected. What matters is that none of those parts comes at the cost of another, and that’s what my coaching is built around.

Do I need to know exactly what I want to work on?

No. A lot of people arrive with a general sense that something isn’t right. Part of the early work is getting clear on what you actually want, which is often different from what you thought when you booked.

Book a free intro call

A free 25 minute chat on Zoom, with no pressure to decide anything.